Bosnia & Herzegovina
The Former Yugoslav Republic of Macedonia
Innovation has been core to P&G’s business for more than 175 years. From our early years making soap and candles to today – creating shampoos, shavers and more – we innovate to make everyday life better for consumers. Learn more about our recent product innovations below.
Breakthrough Febreze with OdorClear™ Technology cleans away odors in two simple ways: seeking out bad odors, and cleaning away odors by deactivating them and replacing them with a light, fresh scent.
New Tide® PODS™ Plus Downy® provides four benefits with one convenient, easy-to-use pac: cleaning, stain removal, brightening, and protection from fading and stretching
New Head & Shoulders Smooth & Silky 3 Action Formula is the latest innovation in Head & Shoulders technology that delivers unexpected benefits from an anti-dandruff shampoo.
More than 45 years after launching as the first natural hair care brand, Herbal Essences is introducing a new, premium line of products that marries the best of nature and science.
Recent innovations earned Procter & Gamble five of the top 10 spots – and seven of the top 25 – on the IRI New Product Pacesetters Report for the most successful non-food product launches of 2016.
The new Lenor Inspired By Nature collection of fabric conditioners delivers long-lasting freshness with scents that celebrate the simple power of nature.
Crest® PRO-HEALTH™ Clean Mint Toothpaste has a new formula and an improved usage experience designed to delight consumers. It is the only fluoride toothpaste that both strengthens enamel and supports healthier gums.
DUO - available from Olay, Old Spice and Ivory - is an innovative, breakthrough, dual-sided, personal cleanser-infused buffer that revolutionizes the look and feel of clean.