CES Day Three: P&G Sees Tech as an Equalizer, Envisions the Future of Blockchain Policy, Welcomes “Best of the Best” Tour Groups

Today P&G hosts conversations in the P&G LifeLab (Sands Expo, Booth 42131) about the ways technology is enabling greater fairness, equality and transparency, as part of a presentation series that explores how tech-focused products, policies and perspectives are constructively disrupting the industry.

The company will also join experts in tech policy and business applications of blockchain technology for a panel discussion about the future of blockchain regulation.

Additionally, the P&G LifeLab was also selected to be part of the Consumer Technology Association’s VIP tours, which introduce groups of top executives from across industries to the most innovative and exciting products and exhibits from among thousands of exhibitors at CES. This year, the tours included a stop at the P&G LifeLab, offering senior leaders at some of the world’s largest and most well-known companies an overview of P&G’s products and innovation perspective.

Thursday On the P&G LifeLab Stage

The Future of the Consumer Experience – 10:15 – 11:15 a.m. PT

In the LifeLab theater, technology trailblazers convene to discuss how technology is leveling the playing field, from fair hiring practices and more equitable marketing models, to cleaner and more transparent supply chains. A live stream of the session will be available online at http://pglifelab.com/live-stream/.

P&G On the Move – Events Outside the Booth

Blockchain: Building a Better Business - 1:00 - 2:00 p.m. PT, Las Vegas Convention Center, North Hall, Room 256

At a time when blockchain has incredible potential to build consumer trust and simplify business processes, questions remain about the need for regulatory frameworks to govern the application of blockchain technology. This panel seeks to answer those questions, exploring how regulation and policy can help businesses continue to capitalize on the power of blockchain.

P&G innovation and technology leader Tanya Stephens will be joined by experts from government and industry, including

• Sandra Ro, CEO, Global Blockchain Business Council
• The Honorable Clyde Vanel, New York State Assembly
• Claire Vishik, Senior Director of Trust Technology & Policy, Intel
• Rt. Hon. Ed Vaizey, former UK Parliament Member.

The panel will be moderated by Nathan Trail, Sr. Manager Technology Policy, Consumer Technology Association.

This session will also be live streamed via the Consumer Technology Association.

It's been a phenomenal week so far - and we're excited to head into the next two days of CES. Follow us on social media via @proctergamble or follow #PGLifeLab on LinkedIn, Twitter and Instagram.