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Secret Clinical provides 100-hours of clinically proven sweat and odor protection to stay cool against stress sweat from your first 9-to-5CINCINNATI--(BUSINESS WIRE)--Secret, <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fsecret.com%2Fen-us%2Fshop%2Fclinical-strength&amp;esheet=54529737&amp;newsitemid=20260506974527&amp;lan=en-US&amp;anchor=the+%231+Clinical+Antiperspirant+Brand&amp;index=1&amp;md5=7089702bbef03d902e136fcad75f9b7d" rel="nofollow" shape="rect">the #1 Clinical Antiperspirant Brand</a>* has teamed up with <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.internqueen.com%2F&amp;esheet=54529737&amp;newsitemid=20260506974527&amp;lan=en-US&amp;anchor=Intern+Queen&amp;index=2&amp;md5=64c86098422dce6a33b90f9bb480e231" rel="nofollow" shape="rect">Intern Queen</a>, the leading Gen-Z and campus marketing platform, and Corporate Natalie, content creator and entrepreneur, to provide young women with the tools – and the confidence – to navigate the often sweat-inducing, "unwritten rules" of the corporate world. <a href="https://mms.businesswire.com/media/20260506974527/en/2796314/5/SI06_Clinical_SS_Stress_Response_Nb_1_Brand_2_6_oz_126152187.jpg"><img src="https://mms.businesswire.com/media/20260506974527/en/2796314/22/SI06_Clinical_SS_Stress_Response_Nb_1_Brand_2_6_oz_126152187.jpg" /></a> <a href="https://mms.businesswire.com/media/20260506974527/en/2796314/5/SI06_Clinical_SS_Stress_Response_Nb_1_Brand_2_6_oz_126152187.jpg"><img src="https://mms.businesswire.com/media/20260506974527/en/2796314/21/SI06_Clinical_SS_Stress_Response_Nb_1_Brand_2_6_oz_126152187.jpg" /></a> <a href="https://mms.businesswire.com/media/20260506974527/en/2796313/5/Secret_Logo_1.jpg"><img src="https://mms.businesswire.com/media/20260506974527/en/2796313/22/Secret_Logo_1.jpg" /></a> <a href="https://mms.businesswire.com/media/20260506974527/en/2796313/5/Secret_Logo_1.jpg"><img src="https://mms.businesswire.com/media/20260506974527/en/2796313/21/Secret_Logo_1.jpg" /></a>
The transition from college into corporate life can be stressful. When faced with the pressure of a first performance review or an "always-on" hybrid work environment, the body reacts differently than it does during a workout.1
“I’m often asked, ‘Why do you sweat more during high-stakes moments?’ Pressure triggers our apocrine glands, producing a thicker ‘stress sweat’ that bacteria thrive on, leading to <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fsecret.com%2Fen-us%2Farticles%2Fwhy-do-i-sweat&amp;esheet=54529737&amp;newsitemid=20260506974527&amp;lan=en-US&amp;anchor=stronger%2C+more+unpleasant+odor&amp;index=3&amp;md5=46b032d1238855f89d5b332eae950868" rel="nofollow" shape="rect">stronger, more unpleasant odor</a> than regular sweat,” says Annika Kline, P&amp;G Scientist. “Our advanced formula is engineered to prevent sweat and odor in these moments, offering 100-hours of invisible protection that holds up from the first interview to the first major presentation.”
<a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fsecret.com%2Fen-us%2Fshop%2Fclinical-strength-invisible-solid%2FCompletely-Clean&amp;esheet=54529737&amp;newsitemid=20260506974527&amp;lan=en-US&amp;anchor=Secret+Clinical+Strength+with+Hyaluronic+Acid&amp;index=4&amp;md5=9bb53bac4db1cb43cda7ed1c33ee7caf" rel="nofollow" shape="rect">Secret Clinical Strength with Hyaluronic Acid</a> provides clinically proven, 100-hour protection – even in 100-degrees Fahrenheit heat – the strongest level of protection against sweat and odor while being gentle on skin. This powerful deodorant offers 3x sweat protection**, specifically formulated to address stress-related sweat.
Secret is harnessing Intern Queen’s trusted community of college influencers and <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.instagram.com%2Fp%2FDXzUviauQjL%2F%3Fhl%3Den&amp;esheet=54529737&amp;newsitemid=20260506974527&amp;lan=en-US&amp;anchor=the+satirical+wit+of+Corporate+Natalie&amp;index=5&amp;md5=cebe411949afb3572e28a49bf34ed984" rel="nofollow" shape="rect">the satirical wit of Corporate Natalie</a> to prove that while the leap to a first job is daunting, staying dry shouldn't be. By bringing humor to the office gauntlet, they are demystifying workplace culture and helping young professionals laugh off awkward hurdles while staying sweat-free.
“No one tells you how sweaty corporate life can get. From sprinting to the office because you snoozed your alarm one too many times to trying to decode the corporate terms your boss keeps using, there’s a long list of stressors. Sweat doesn't need to be on the list," says Corporate Natalie. "Secret Clinical is the one thing in my workday that quietly handles itself.”
“At Intern Queen, we believe that preparation is the key to overcoming those high-pressure ‘firsts’ that define a career,” says Lauren Berger, Founder and CEO of Intern Queen. “By partnering with Secret, we’re showing our community that professional resilience starts with feeling prepared. Having that gold-standard sweat protection allows young women to walk into any boardroom with their heads held high and their focus exactly where it belongs.”
<a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fsecret.com%2Fen-us%2Farticles%2Fwhat-makes-secret-a-great-option-for-sweat-protection&amp;esheet=54529737&amp;newsitemid=20260506974527&amp;lan=en-US&amp;anchor=Apply+Secret+Clinical+before+bed&amp;index=6&amp;md5=94236d39a85adc3f42978a048d699810" rel="nofollow" shape="rect">Apply Secret Clinical before bed</a> to maximize your defense against daytime moisture. This overnight application enables the formula to establish a robust barrier of wetness protection during rest, creating a durable layer of invisible sweat control that lasts throughout your most hectic work hours.
For more information visit <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=http%3A%2F%2Fsecret.com&amp;esheet=54529737&amp;newsitemid=20260506974527&amp;lan=en-US&amp;anchor=Secret.com&amp;index=7&amp;md5=833099d0d2826795767c5be65c55ef46" rel="nofollow" shape="rect">Secret.com</a> or follow @SecretDeodorant on <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.instagram.com%2Fsecretdeodorant%2F&amp;esheet=54529737&amp;newsitemid=20260506974527&amp;lan=en-US&amp;anchor=Instagram&amp;index=8&amp;md5=af34960d34390a12a5892dc25578a5fc" rel="nofollow" shape="rect">Instagram</a> and <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.tiktok.com%2F%40secretdeodorant&amp;esheet=54529737&amp;newsitemid=20260506974527&amp;lan=en-US&amp;anchor=TikTok&amp;index=9&amp;md5=c336c8c8b46042425237e643feca97de" rel="nofollow" shape="rect">TikTok</a>.
*Based off Nielsen P52Wk Sales as of 10/25/25
 **Vs. the wetness protection required of an ordinary antiperspirant
About Secret®
Secret® was the first antiperspirant brand designed specifically for women. For more than 60 years, Secret® has been at the forefront of women’s lives, leading with innovation to provide superior odor and wetness protection.
As the #1 Clinical Antiperspirant Brand* Secret® is committed to helping women Stay Fresher Under Pressure with high-performance formulas that work as hard as they do. For more information on the 2025 Allure Best of Beauty award winner, visit <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=http%3A%2F%2Fsecret.com&amp;esheet=54529737&amp;newsitemid=20260506974527&amp;lan=en-US&amp;anchor=Secret.com&amp;index=10&amp;md5=be33e6e4b1d0d10ed9bf05f5dd0e1499" rel="nofollow" shape="rect">Secret.com</a> and follow the brand on Instagram and TikTok.
*Top selling Clinical Antiperspirant brand P52Wk using Nielsen sales data as of December 2025
About Intern Queen
Intern Queen is the most relevant and likeable source of career, internship, and campus ambassador information. The platform is free for young people to use, offering a bridge to exclusive paid opportunities at some of the world’s biggest companies. Intern Queen’s mission is to empower the leaders of tomorrow with the information they need to succeed today.
About Corporate Natalie
In 2020, while everyone was re-painting their house or perfecting sourdough, Natalie took to TikTok to mock the absurdity of work-from-home life. Turns out, millions of people felt the same way. Now with over two million followers across TikTok, Instagram, and LinkedIn, she's built a career on saying the quiet parts loud about modern work culture. In addition to her content career, Natalie founded Expand Co-Lab, the first creator-led B2B influencer agency designed to give brands long-term and direct access to tech creators. She also advises startups, speaks at conferences, and acts. Her influential presence has garnered her recognition as an E! Top Account to Follow, Forbes 30 Under 30 lister, and 2023 LinkedIn Top Voice.<table cellspacing="0" class="bwtablemarginb bwblockalignl">
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1 Biehle-Hulette, S.J., Krailler, J.M., Elstun, L.T., Bentz, S., Benzing, K.W., Spruell, R.D., Hellhammer, J. and Swaile, D.F. (2014), Thermoregulatory vs. event sweating – comparison of clinical methodologies, physiology and results. Int J Cosmet Sci, 36: 102-108. <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fdoi.org%2F10.1111%2Fics.12103&amp;esheet=54529737&amp;newsitemid=20260506974527&amp;lan=en-US&amp;anchor=https%3A%2F%2Fdoi.org%2F10.1111%2Fics.12103&amp;index=11&amp;md5=13fefac7bea087d92f43ee53e18144f2" rel="nofollow" shape="rect">https://doi.org/10.1111/ics.12103</a></td></tr>
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  Contacts 
Media Contact: Secret Deodorant Press Team
 <a target="_blank" href="mailto:Secret@citizenrelations.com" rel="nofollow" shape="rect">Secret@citizenrelations.com</a>

Deodorant for Stress Sweat: Secret Deodorant Partners with Intern Queen and Creator Corporate Natalie to Help Early-Career Professionals Stay Fresh and Dry

The limited edition collection features playful, boba-inspired scents across Native’s aluminum-free deodorant, sulfate-free body wash, silicone-free hair care, and moisturizing body products. <a href="https://mms.businesswire.com/media/20260505050759/en/2792078/5/Shot-10_Step-and-Repeat_Lo_%281%29.jpg"><img src="https://mms.businesswire.com/media/20260505050759/en/2792078/22/Shot-10_Step-and-Repeat_Lo_%281%29.jpg" /></a> <a href="https://mms.businesswire.com/media/20260505050759/en/2792078/5/Shot-10_Step-and-Repeat_Lo_%281%29.jpg"><img src="https://mms.businesswire.com/media/20260505050759/en/2792078/21/Shot-10_Step-and-Repeat_Lo_%281%29.jpg" /></a> <a href="https://mms.businesswire.com/media/20260505050759/en/2792076/5/Copy_of_Copy_of_NativeLogo_WEB_ClearBackground.jpg"><img src="https://mms.businesswire.com/media/20260505050759/en/2792076/22/Copy_of_Copy_of_NativeLogo_WEB_ClearBackground.jpg" /></a> <a href="https://mms.businesswire.com/media/20260505050759/en/2792076/5/Copy_of_Copy_of_NativeLogo_WEB_ClearBackground.jpg"><img src="https://mms.businesswire.com/media/20260505050759/en/2792076/21/Copy_of_Copy_of_NativeLogo_WEB_ClearBackground.jpg" /></a>SAN FRANCISCO--(BUSINESS WIRE)--Native, the personal care brand known for their clean, simple and effective formulas announces the launch of its limited-edition Boba Cafe Collection, now available at Walmart stores nationwide and online at Walmart.com.
Inspired by boba tea (also known as bubble tea), the globally popular customizable beverage, the Boba Cafe Collection features five dessert-inspired scents designed to transform everyday hygiene routines into joyful self-care rituals. The limited-edition lineup spans Native’s bestselling categories, including aluminum-free deodorant with 72-hour odor protection, sulfate-free body wash, moisturizing lotion, liquid hand soap, and silicone-free shampoo and conditioner.
As part of Native’s commitment to simple, effective formulas made with thoughtfully selected ingredients, the Boba Cafe Collection delivers playful, café-inspired fragrances while maintaining ingredient transparency and high-performance clean formulations.<ul class="bwlistdisc">
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Available Scents:
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Strawberry Matcha: A sweet and creamy matcha tea blended with bright strawberry and orange flower.</li>
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Brown Sugar Boba: A velvety richness of cream and brown sugar with a hint of fruity freshness and caring musk.</li>
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Berry Blossom Tea: A burst of vibrant pomegranate and dark berries blended with delicate vanilla and hibiscus blossoms.</li>
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Coconut Ube: An indulgent coconut cream and spun sugar scent blended with tropical fruits and soft amber.</li>
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Categories Include:
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Aluminum-Free Deodorant (72-hour odor protection)</li>
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Sensitive Deodorant (DTC exclusive)</li>
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Mini Deodorant Stick</li>
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Sulfate-Free Body Wash (24-hour refreshing cleanse)</li>
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Moisturizing Hand &amp; Body Lotion (48-hour hydration)</li>
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Liquid Hand Soap</li>
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Silicone-Free &amp; Sulfate-Free Strengthening Shampoo and Conditioner</li>
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Silicone-Free &amp; Sulfate-Free Moisturizing Shampoo and Conditioner</li>
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2-in-1 Hair Care</li>
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Key Benefits Include:
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72-hour odor protection in aluminum-free deodorant</li>
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Sulfate-free cleansing formulas</li>
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Silicone-free hair care options</li>
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Plant-based moisturizers for long-lasting hydration</li>
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Limited edition, boba-inspired scents</li>
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Hero Formula Features:
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Aluminum-free deodorant formulas</li>
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Sulfate-free body wash</li>
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Silicone-free hair care</li>
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Minimal ingredient philosophy</li>
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Thoughtfully selected ingredients designed for everyday use</li>
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Native developed the Boba Cafe Collection in response to growing consumer demand for personalized, multicultural-inspired scents within clean personal care. Boba tea, also known as ‘bubble tea’ has become a global cultural phenomenon known for its customizable flavors and community-driven café culture, and Native translates that joyful, personalized energy into everyday bathroom rituals. The collection reflects Native’s mission to create simple, effective personal care products made with thoughtfully selected ingredients, while celebrating culture, individuality, and everyday indulgence.
“Self-care should delight the senses as much as it cares for the skin,” said Christopher Talbott, Chief Executive Officer at Native. “The Boba Cafe Collection brings the fun, customizable spirit of boba tea to personal care, while keeping Native’s formulas clean, simple, and effective.”
The Native Boba Cafe Collection is available now at:<ul class="bwlistdisc">
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<a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=http%3A%2F%2Fnativecos.com&amp;esheet=54527090&amp;newsitemid=20260505050759&amp;lan=en-US&amp;anchor=Nativecos.com&amp;index=1&amp;md5=e99eabe706f863a6b049fdc5235adf6b" rel="nofollow" shape="rect">Nativecos.com</a></li>
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Walmart stores nationwide and <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=http%3A%2F%2Fwalmart.com&amp;esheet=54527090&amp;newsitemid=20260505050759&amp;lan=en-US&amp;anchor=Walmart.com&amp;index=2&amp;md5=803edf31bb786ee089dc5e50f03f3bc9" rel="nofollow" shape="rect">Walmart.com</a></li>
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Retail prices vary by category but span from $3-$14</li>
</ul>
About Native
Founded in 2015, Native reimagines personal care with simple, clean, and effective products made for everyday life. Crafted from naturally derived ingredients and free from aluminum, parabens, sulfates, and phthalates, Native delivers high performance without compromise. The brand’s full-body portfolio, including deodorant, body wash, body scrubs, mineral sunscreen, hair care, and skin care, is available at <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=http%3A%2F%2Fnativecos.com%2F&amp;esheet=54527090&amp;newsitemid=20260505050759&amp;lan=en-US&amp;anchor=nativecos.com&amp;index=3&amp;md5=3c261ff48469237c72dc90fdab03f54a" rel="nofollow" shape="rect">nativecos.com</a> and major retailers nationwide. Known for fan-favorite scents, playful limited editions, and a commitment to thoughtful innovation, <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Furldefense.proofpoint.com%2Fv2%2Furl%3Fu%3Dhttps-3A__www.nativecos.com_-3Futm-5Fmedium-3Dcpc-26utm-5Fsource-3Dgoogle-26utm-5Fcampaign-3Domg-26_-3Futm-5Fsource-3Dgoogle-26utm-5Fmedium-3Dcpc-26gad-5Fsource-3D1-26gad-5Fcampaignid-3D14188399436-26gbraid-3D0AAAAADgzzNzqsPRHrPLf2ewmJf0xhu5yz-26gclid-3DCj0KCQiAqeDMBhDcARIsAJEbU9QVt99tqTFecnLHhRkYQ4GLFhRr7iDJuvVjKQAOmyCK88E-2DLynsu0kaAuiNEALw-5FwcB%26d%3DDwMGaQ%26c%3DeuGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM%26r%3DxPw1r75F48hcFMzqNKJ0w71xmevLcnCwZg4Y_x3wZjE%26m%3DIODKjBDBvP685Qps1irJelY1_NpDlh-bj36pvqN2XK7UMtbtm_OO3jE1Sw6V4dHD%26s%3DAam2zrskEZNPUe4kpX_Q6Hqx_-QPUZOSGhwFwTSh0hg%26e%3D&amp;esheet=54527090&amp;newsitemid=20260505050759&amp;lan=en-US&amp;anchor=Native&amp;index=4&amp;md5=c8497e20d69f16a00af5d7a8f802aee8" rel="nofollow" shape="rect">Native</a> continues to make personal care easy, safe, and enjoyable. Follow @native on <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Furldefense.proofpoint.com%2Fv2%2Furl%3Fu%3Dhttps-3A__www.tiktok.com_-40native-3Flang-3Den%26d%3DDwMGaQ%26c%3DeuGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM%26r%3DxPw1r75F48hcFMzqNKJ0w71xmevLcnCwZg4Y_x3wZjE%26m%3DIODKjBDBvP685Qps1irJelY1_NpDlh-bj36pvqN2XK7UMtbtm_OO3jE1Sw6V4dHD%26s%3DpxVUsIU9oEET6UnMzY6kpUmFyXolZJt9p8WLHR_EYkM%26e%3D&amp;esheet=54527090&amp;newsitemid=20260505050759&amp;lan=en-US&amp;anchor=TikTok&amp;index=5&amp;md5=c629debdf3197d85092a921691c5ec7e" rel="nofollow" shape="rect">TikTok</a>, <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Furldefense.proofpoint.com%2Fv2%2Furl%3Fu%3Dhttps-3A__www.instagram.com_native_%26d%3DDwMGaQ%26c%3DeuGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM%26r%3DxPw1r75F48hcFMzqNKJ0w71xmevLcnCwZg4Y_x3wZjE%26m%3DIODKjBDBvP685Qps1irJelY1_NpDlh-bj36pvqN2XK7UMtbtm_OO3jE1Sw6V4dHD%26s%3DZ2zSx3HBT-W3dbDj7ek7LMTeoBY34t61BjJAwkSQ-CA%26e%3D&amp;esheet=54527090&amp;newsitemid=20260505050759&amp;lan=en-US&amp;anchor=Instagram&amp;index=6&amp;md5=ac19298691769b7d117ca5e997cf08f7" rel="nofollow" shape="rect">Instagram</a>, and <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Furldefense.proofpoint.com%2Fv2%2Furl%3Fu%3Dhttps-3A__www.facebook.com_nativecos_%26d%3DDwMGaQ%26c%3DeuGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM%26r%3DxPw1r75F48hcFMzqNKJ0w71xmevLcnCwZg4Y_x3wZjE%26m%3DIODKjBDBvP685Qps1irJelY1_NpDlh-bj36pvqN2XK7UMtbtm_OO3jE1Sw6V4dHD%26s%3Dw8ILUfuWFW2aOzKDrQvJiUFQEcaOzxjLXf83pUuKtt4%26e%3D&amp;esheet=54527090&amp;newsitemid=20260505050759&amp;lan=en-US&amp;anchor=Facebook&amp;index=7&amp;md5=8c0dc8e21c763bd54d3482af38dce98f" rel="nofollow" shape="rect">Facebook</a>. Contacts 
Media Contact Autumn Communications, <a target="_blank" href="mailto:native@autumncommunications.com" rel="nofollow" shape="rect">native@autumncommunications.com</a>

Native Launches Limited Edition Boba Cafe Collection Designed to Turn Daily Routines into Delightful Rituals Exclusively at Walmart

The collection features globally inspired fragrances across aluminum-free deodorant, sulfate-free body wash, hair care, and moisturizing body products — exclusively available at Target. <a href="https://mms.businesswire.com/media/20260505264374/en/2793837/5/Shot-03_Travel-Fragrance-Comp_DEO-BW-SHAM-LOT-SPRAY_Lo.jpg"><img src="https://mms.businesswire.com/media/20260505264374/en/2793837/22/Shot-03_Travel-Fragrance-Comp_DEO-BW-SHAM-LOT-SPRAY_Lo.jpg" /></a> <a href="https://mms.businesswire.com/media/20260505264374/en/2793837/5/Shot-03_Travel-Fragrance-Comp_DEO-BW-SHAM-LOT-SPRAY_Lo.jpg"><img src="https://mms.businesswire.com/media/20260505264374/en/2793837/21/Shot-03_Travel-Fragrance-Comp_DEO-BW-SHAM-LOT-SPRAY_Lo.jpg" /></a> <a href="https://mms.businesswire.com/media/20260505264374/en/2793836/5/Copy_of_Copy_of_NativeLogo_WEB_ClearBackground.jpg"><img src="https://mms.businesswire.com/media/20260505264374/en/2793836/22/Copy_of_Copy_of_NativeLogo_WEB_ClearBackground.jpg" /></a> <a href="https://mms.businesswire.com/media/20260505264374/en/2793836/5/Copy_of_Copy_of_NativeLogo_WEB_ClearBackground.jpg"><img src="https://mms.businesswire.com/media/20260505264374/en/2793836/21/Copy_of_Copy_of_NativeLogo_WEB_ClearBackground.jpg" /></a>SAN FRANCISCO--(BUSINESS WIRE)--Native, the personal care brand known for their clean, simple and effective formulas, announces the launch of its limited-edition Global Flavors Cafe Collection, now available at Target stores nationwide and online at <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=http%3A%2F%2Ftarget.com&amp;esheet=54528284&amp;newsitemid=20260505264374&amp;lan=en-US&amp;anchor=Target.com&amp;index=1&amp;md5=a9e32e95ec5b7001e66d75fd3d2051eb" rel="nofollow" shape="rect">Target.com</a>.
Inspired by vibrant flavors and aromas from destinations including Japan, Italy, Morocco, Brazil, and Turkey, the collection features clean, effective formulas across aluminum-free deodorant, sulfate-free body wash, moisturizing lotion, body scrub, hair care, and liquid hand soap.
The Native Global Flavors Collection is a limited edition personal care lineup inspired by iconic flavors and destinations from around the world, created to transform daily routines into sensory travel experiences.<ul class="bwlistdisc">
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Available Scents:
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Japanese Golden Pear: A simple escape with juicy pear &amp; serene florals notes.</li>
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Italian Vanilla Gelato: A guilt-free vacation filled with indulgent vanilla &amp; citrus notes.</li>
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Brazilian Honey Melon: A pure refreshment drenched in juicy melon &amp; soft floral notes.</li>
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Moroccan Mountain Sage: A natural adventure inspired by invigorating herbal &amp; amber notes.</li>
<li>
Turkish Rose Water: A worry-free adventure with delicate florals &amp; enchanting amber.</li>
</ul></li>
<li>
Categories Include:
<ul class="bwlistcircle">
<li>
Aluminum-Free Deodorant (72-hour odor protection)</li>
<li>
Sensitive Deodorant (DTC only)</li>
<li>
Deodorant Spray</li>
<li>
Mini Deodorant Stick</li>
<li>
Sulfate-Free Body Wash (24-hour refreshing cleanse)</li>
<li>
Silicone-Free &amp; Sulfate-Free Strengthening Shampoo and Conditioner</li>
<li>
Silicone-Free &amp; Sulfate-Free Moisturizing Shampoo and Conditioner</li>
<li>
Moisturizing Hand &amp; Body Lotion (48-hour hydration)</li>
<li>
Liquid Hand Soap</li>
<li>
Body Scrub</li>
</ul></li>
<li>
Key Benefits Include:
<ul class="bwlistcircle">
<li>
72-hour odor protection in aluminum-free deodorant</li>
<li>
Sulfate-free cleansing formulas</li>
<li>
Silicone-free hair care options</li>
<li>
Plant-based moisturizers for long-lasting hydration</li>
<li>
Limited edition, boba-inspired scents</li>
</ul></li>
<li>
Hero Formula Features:
<ul class="bwlistcircle">
<li>
Aluminum-free deodorant formulas</li>
<li>
Sulfate-free body wash</li>
<li>
Silicone-free hair care</li>
<li>
Minimal ingredient philosophy</li>
<li>
Thoughtfully selected ingredients designed for everyday use</li>
</ul></li>
</ul>
Global Flavors celebrates how Native brings cultural inspiration into everyday personal care essentials. By partnering with Target for this limited edition launch, Native expands access to globally inspired scents within core mass categories like deodorant and body wash. The collection supports Native’s broader approach of pairing ingredient transparency with trend-driven fragrance innovation at scale.
“Personal care should bring joy and inspiration to everyday routines,” said Christopher Talbott, Chief Executive Officer at Native. “With Global Flavors, we’ve captured the essence of travel and transformed it into clean, effective formulas that let people experience iconic scents from around the world—now available conveniently at Target.”
The Native Boba Cafe Collection is available now at:<ul class="bwlistdisc">
<li>
<a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=http%3A%2F%2Fnativecos.com&amp;esheet=54528284&amp;newsitemid=20260505264374&amp;lan=en-US&amp;anchor=Nativecos.com&amp;index=2&amp;md5=08b1b7b89bd2f1c0381aae6dbf599c30" rel="nofollow" shape="rect">Nativecos.com</a></li>
<li>
Target stores nationwide and <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=http%3A%2F%2Ftarget.com&amp;esheet=54528284&amp;newsitemid=20260505264374&amp;lan=en-US&amp;anchor=Target.com&amp;index=3&amp;md5=7f50c66164aac3501f2d7d0e2d0be09f" rel="nofollow" shape="rect">Target.com</a></li>
<li>
Retail prices vary by category but span from $3-$14</li>
</ul>
About Native
Founded in 2015, Native reimagines personal care with simple, clean, and effective products made for everyday life. Crafted from naturally derived ingredients and free from aluminum, parabens, sulfates, and phthalates, Native delivers high performance without compromise. The brand’s full-body portfolio, including deodorant, body wash, body scrubs, mineral sunscreen, hair care, and skin care, is available at <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=http%3A%2F%2Fnativecos.com%2F&amp;esheet=54528284&amp;newsitemid=20260505264374&amp;lan=en-US&amp;anchor=nativecos.com&amp;index=4&amp;md5=a034048728fefad2340b1f7ff79626d1" rel="nofollow" shape="rect">nativecos.com</a> and major retailers nationwide. Known for fan-favorite scents, playful limited editions, and a commitment to thoughtful innovation, <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Furldefense.proofpoint.com%2Fv2%2Furl%3Fu%3Dhttps-3A__www.nativecos.com_-3Futm-5Fmedium-3Dcpc-26utm-5Fsource-3Dgoogle-26utm-5Fcampaign-3Domg-26_-3Futm-5Fsource-3Dgoogle-26utm-5Fmedium-3Dcpc-26gad-5Fsource-3D1-26gad-5Fcampaignid-3D14188399436-26gbraid-3D0AAAAADgzzNzqsPRHrPLf2ewmJf0xhu5yz-26gclid-3DCj0KCQiAqeDMBhDcARIsAJEbU9QVt99tqTFecnLHhRkYQ4GLFhRr7iDJuvVjKQAOmyCK88E-2DLynsu0kaAuiNEALw-5FwcB%26d%3DDwMGaQ%26c%3DeuGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM%26r%3DxPw1r75F48hcFMzqNKJ0w71xmevLcnCwZg4Y_x3wZjE%26m%3DIODKjBDBvP685Qps1irJelY1_NpDlh-bj36pvqN2XK7UMtbtm_OO3jE1Sw6V4dHD%26s%3DAam2zrskEZNPUe4kpX_Q6Hqx_-QPUZOSGhwFwTSh0hg%26e%3D&amp;esheet=54528284&amp;newsitemid=20260505264374&amp;lan=en-US&amp;anchor=Native&amp;index=5&amp;md5=74eb3e4e85cd4290c968dcb14ee9f066" rel="nofollow" shape="rect">Native</a> continues to make personal care easy, safe, and enjoyable. Follow @native on <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Furldefense.proofpoint.com%2Fv2%2Furl%3Fu%3Dhttps-3A__www.tiktok.com_-40native-3Flang-3Den%26d%3DDwMGaQ%26c%3DeuGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM%26r%3DxPw1r75F48hcFMzqNKJ0w71xmevLcnCwZg4Y_x3wZjE%26m%3DIODKjBDBvP685Qps1irJelY1_NpDlh-bj36pvqN2XK7UMtbtm_OO3jE1Sw6V4dHD%26s%3DpxVUsIU9oEET6UnMzY6kpUmFyXolZJt9p8WLHR_EYkM%26e%3D&amp;esheet=54528284&amp;newsitemid=20260505264374&amp;lan=en-US&amp;anchor=TikTok&amp;index=6&amp;md5=c54f17fe1a9eda2a07e8adbe2807d215" rel="nofollow" shape="rect">TikTok</a>, <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Furldefense.proofpoint.com%2Fv2%2Furl%3Fu%3Dhttps-3A__www.instagram.com_native_%26d%3DDwMGaQ%26c%3DeuGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM%26r%3DxPw1r75F48hcFMzqNKJ0w71xmevLcnCwZg4Y_x3wZjE%26m%3DIODKjBDBvP685Qps1irJelY1_NpDlh-bj36pvqN2XK7UMtbtm_OO3jE1Sw6V4dHD%26s%3DZ2zSx3HBT-W3dbDj7ek7LMTeoBY34t61BjJAwkSQ-CA%26e%3D&amp;esheet=54528284&amp;newsitemid=20260505264374&amp;lan=en-US&amp;anchor=Instagram&amp;index=7&amp;md5=b1c95c6885f18ab10439617ae80da134" rel="nofollow" shape="rect">Instagram</a>, and <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Furldefense.proofpoint.com%2Fv2%2Furl%3Fu%3Dhttps-3A__www.facebook.com_nativecos_%26d%3DDwMGaQ%26c%3DeuGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM%26r%3DxPw1r75F48hcFMzqNKJ0w71xmevLcnCwZg4Y_x3wZjE%26m%3DIODKjBDBvP685Qps1irJelY1_NpDlh-bj36pvqN2XK7UMtbtm_OO3jE1Sw6V4dHD%26s%3Dw8ILUfuWFW2aOzKDrQvJiUFQEcaOzxjLXf83pUuKtt4%26e%3D&amp;esheet=54528284&amp;newsitemid=20260505264374&amp;lan=en-US&amp;anchor=Facebook&amp;index=8&amp;md5=c84c3a6461f41f20924dc6710c185d55" rel="nofollow" shape="rect">Facebook</a>. Contacts 
Media Contact Autumn Communications, <a target="_blank" href="mailto:native@autumncommunications.com" rel="nofollow" shape="rect">native@autumncommunications.com</a>

Native Launches Global Flavors Collection, a Limited Edition Personal Care Collection Inspired by Iconic Scents from Around the World Available Exclusively at Target

Corporate Natalie joins the new campaign to shift the focus from temporary fixes to a life-long ‘policy’ for hydrated, brighter, and visibly firm skinCINCINNATI--(BUSINESS WIRE)--Today, OLAY introduces Skinsurance, a new campaign inspired by the clinically backed <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.olay.com%2Fcategory%2Fskin-insurance&amp;esheet=54528906&amp;newsitemid=20260505648698&amp;lan=en-US&amp;anchor=OLAY+Super+Collection&amp;index=1&amp;md5=ea1eb6306d9d2aecaa63dee181bd9a5b" rel="nofollow" shape="rect">OLAY Super Collection</a>, positioning skin and bodycare as a long-term investment rather than just a quick fix to future-proof your glow. While we insure our cars and homes, we often "under-cover" our skin - the asset we wear every day. The campaign uses the metaphor of an insurance policy to encourage users to protect their skin against future damage such as aging, dullness, or rough texture. Available in curated bundles or "policies" tailored to specific skin needs, <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.olay.com%2Fcategory%2Fskin-insurance&amp;esheet=54528906&amp;newsitemid=20260505648698&amp;lan=en-US&amp;anchor=OLAY+Super+Collection&amp;index=2&amp;md5=39198796ef94e1908fe7c23198e4b3db" rel="nofollow" shape="rect">OLAY Super Collection</a> delivers 5 visible skincare benefits in 1 for hydrated, brighter, and visibly firm skin. <a href="https://mms.businesswire.com/media/20260505648698/en/2794551/5/Olay_Skinsurance.jpg"><img src="https://mms.businesswire.com/media/20260505648698/en/2794551/22/Olay_Skinsurance.jpg" /></a> <a href="https://mms.businesswire.com/media/20260505648698/en/2794551/5/Olay_Skinsurance.jpg"><img src="https://mms.businesswire.com/media/20260505648698/en/2794551/21/Olay_Skinsurance.jpg" /></a> <a href="https://mms.businesswire.com/media/20260505648698/en/2794536/5/Untitled_design_-_2026-05-04T174638_902.jpg"><img src="https://mms.businesswire.com/media/20260505648698/en/2794536/22/Untitled_design_-_2026-05-04T174638_902.jpg" /></a> <a href="https://mms.businesswire.com/media/20260505648698/en/2794536/5/Untitled_design_-_2026-05-04T174638_902.jpg"><img src="https://mms.businesswire.com/media/20260505648698/en/2794536/21/Untitled_design_-_2026-05-04T174638_902.jpg" /></a>
The Ultimate “Radiance On Investment” (ROI)
OLAY has appointed entrepreneur and content creator Corporate Natalie as the brand’s first-ever Skinsurance Agent. Known for her relatable office-culture wit, Natalie hosted the OLAY Skinsurance Office pop-up in New York, where she introduced the bundles for <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.olay.com%2Fproducts%2Fskinsurance-for-normal-skin&amp;esheet=54528906&amp;newsitemid=20260505648698&amp;lan=en-US&amp;anchor=normal&amp;index=3&amp;md5=d1aa333076a67365f00f516622c45811" rel="nofollow" shape="rect">normal</a>, <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.olay.com%2Fproducts%2Fskinsurance-for-dry-skin&amp;esheet=54528906&amp;newsitemid=20260505648698&amp;lan=en-US&amp;anchor=dry&amp;index=4&amp;md5=a5631f36f393184030641618d24eb4f3" rel="nofollow" shape="rect">dry</a> and <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.olay.com%2Fproducts%2Fskinsurance-for-rough-and-bumpy-skin%3Fsrsltid%3DAfmBOorn6-aw8oIv0y8vtmtvsbwSo4eogpT0pSlo3U2tCg-IeDIIp6Rl&amp;esheet=54528906&amp;newsitemid=20260505648698&amp;lan=en-US&amp;anchor=rough+and+bumpy+skin&amp;index=5&amp;md5=bf304f72defaca9743a2956295acdd53" rel="nofollow" shape="rect">rough and bumpy skin</a>. Attendees used OLAY’s proprietary Skin Advisor tool to receive personalized product recommendations tailored to their skin goals - helping them invest in visibly smoother, softer, brighter, and more youthful-looking skin with consistent use.
“As a creator and new business owner constantly toggling between 'work mode' and 'build mode,' I’m obsessed with efficiency,” says Corporate Natalie, creator and founder of Expand Co-Lab. “This collection of hydrating body washes, lotions and face serum makes it easy for women like me to have a simple, effective ‘policy’ for both face and body skin.”
5-in-1 Comprehensive Coverage: The Science of the Super Collection
Leveraging OLAY’s 70+ years of skin science expertise, the Super Collection upgrades skin health from “basic” to “comprehensive” by utilizing a Super Serum technology formulated with Niacinamide, Vitamin C, Vitamin E, Collagen Peptide, and BHA+AHA. The regimen is designed to deliver five visible benefits:<ol class="bwlistdecimal">
<li>
Hydrates deeply for 24-hour moisture</li>
<li>
Smooths skin texture and fine lines</li>
<li>
Visibly Firms for improved elasticity</li>
<li>
Brightens dullness for a luminous finish</li>
<li>
Visibly Evens skin tone</li>
</ol>
Featured Products in the Skinsurance Portfolio<ul class="bwlistdisc">
<li>
OLAY Super Serum: The award-winning facial serum that combines five powerhouse ingredients, including niacinamide to deliver smoother, firmer, more even-looking skin with lasting hydration.</li>
<li>
OLAY Super Serum Body Wash: A silky, serum-infused formula powered by advanced moisturizers and innovative delivery technology for visibly transformed skin.</li>
<li>
OLAY Super Serum Body Lotion: A luxuriously lightweight formula designed to lock in moisture and reveal luminous and resilient skin.</li>
</ul>
"Consumers have long invested in results-driven skincare for their face, while many are less aware that the same level of advanced care can be applied to the body," says Senior Director, Communications at OLAY, Kate DiCarlo. "With the Super Collection, we’re bringing the same level of care and proven ingredients to both face and body - because your skin deserves comprehensive coverage everywhere."
The OLAY Super Collection is available now at <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.olay.com%2Fcategory%2Fskin-insurance&amp;esheet=54528906&amp;newsitemid=20260505648698&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.olay.com%2Fcategory%2Fskin-insurance&amp;index=6&amp;md5=940cc2bf892faa49f52cbbb51a6de6df" rel="nofollow" shape="rect">https://www.olay.com/category/skin-insurance</a> and at major retailers nationwide.
About Olay
OLAY is a science‑led skincare brand trusted by millions of women worldwide for over 70 years. As a leader in skin cellular science, OLAY is known for its expertise in anti‑aging and hydrating with deep knowledge across ingredients including niacinamide, retinol, vitamin C and collagen peptides. OLAY develops clinically tested formulas designed to visibly improve the look of wrinkles, crows’ feet, smile lines, dryness, dullness and uneven tone, lack of elasticity and other skin concerns that work at the skin’s cellular level. As the #1 anti‑aging skincare brand, OLAY delivers innovative, high‑performance products backed by proven science and trusted results that work across all skin tones. OLAY’s award‑winning portfolio includes hydrating body washes and lotions, the Most Awarded Serum*, the #1 Most Awarded Retinol**, the Most Awarded Facial Cleanser Collection^.
About Procter &amp; Gamble
P&amp;G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head &amp; Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&amp;G community includes operations in approximately 70 countries worldwide. Please visit <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.pg.com&amp;esheet=54528906&amp;newsitemid=20260505648698&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.pg.com&amp;index=7&amp;md5=adde7228dfb96064299379efcb67c472" rel="nofollow" shape="rect">https://www.pg.com</a> for the latest news and information about P&amp;G and its brands. For other P&amp;G news, visit us at <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.pg.com%2Fnews&amp;esheet=54528906&amp;newsitemid=20260505648698&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.pg.com%2Fnews&amp;index=8&amp;md5=16da55ed5a68f1b99ccc8357253a01eb" rel="nofollow" shape="rect">https://www.pg.com/news</a>.
* Based on a 6-year review of major beauty awards ending March 2025
 ** Based on a 6-year review of major beauty awards ending June 2025
 ^Based on a 12-month review of major beauty awards ending December 2024. Contacts 
Olay Press Team
 <a target="_blank" href="mailto:Olay@citizenrelations.com" rel="nofollow" shape="rect">Olay@citizenrelations.com</a>

Olay Redefines Skin Longevity With “Skinsurance” Spotlighting the Super Collection as a Long-Term Investment to Future-Proof Your Glow

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