4/5/2024
Unlocking Sustainability Through Three Levels of Impact
Earth Month is a time to reflect on the part all of us can play in reducing our environmental impact. At P&G, we’re building environmental sustainability into the way we do business.
The power here is in the “and.” We work hard to find solutions that delight people through innovation that solves everyday problems, drives market growth and improves lives. After all, people want better for themselves and for the world around them.
We are working across Climate, Waste, Water and Nature to:
- Reduce our own environmental footprint
- Enable our consumers to reduce theirs while they use our products
- Reduce the footprint of the sectors where we operate
We wanted to a share a few examples of our progress as we begin Earth Month:
Reducing Our Own Footprint
Head & Shoulder’s BARE is an anti-dandruff shampoo made with sulfate-free, silicone-free and dye-free ingredients — ensuring it's gentle on the scalp while combatting dandruff. The bottle is made with 45% less plastic, reducing packaging waste. It can be rolled up to use every ounce of the product and tossed in the recycling bin, where it will leave more room for other household recyclables.
Learn more: How Head & Shoulders Delivers on Dandruff Protection and Sustainable Packaging
Enabling People to Reduce Their Footprint at Home
We are working to provide superior-performing products that also make it easy for people to save energy, water and waste. Our newest example: Tide evo. Ten years in the making and unlike anything available today, Tide evo is a laundry tile made up of tens of thousands of miniscule fibers that create layers of soap without unnecessary liquid fillers. It incorporates six layers of 100% concentrated cleaning ingredients in each fiber, offering big cleaning power.
We make Tide evo in a facility powered by renewable energy, and it’s designed for cold water washing, which saves energy compared to washing in hot water. The product, which comes in recyclable paper packaging, eliminates the need for a plastic bottle.
Two of our brands are making it easy to clean and save water. Dawn Platinum Powerwash Dish Spray works with spray-activated suds that reduce the time it takes to do dishes and eliminate the need for water until the final rinse. And Cascade Platinum Plus delivers a better clean and enables more people to trust their dishwashers — so they can skip the pre-rinse and save time and water. By skipping the sink and choosing the dishwasher, households can save up to 100 gallons of water per week.
Learn More: How Much Do You Know about the Global Water Crisis?
Reducing the Footprint of the Sectors Where We Operate
We strive to be a catalyst for collaboration across the value chain, taking an open-arms approach to innovation.
As a founding member of the 50 Liter Home Coalition — a pioneering group led by companies, public sector organizations and civil society representatives — we’re bringing our innovation and water expertise and water-efficient products to help create a resilient, low-carbon water future where 50 liters of daily water use per person — the average per capita daily household water use in some parts of the world — feels like 500.
Our R&D teams developed a process, VersoVita™, that takes nearly all the imperfections out of recycled polypropylene resin and returns it to near-virgin quality so more types of plastic can be recycled and reused. P&G is making VersoVita™ Circular Polymer Purification available for license to plastic manufacturers globally so they can produce high quality recycled resin to better meet industry demand and reduce plastic waste.
Throughout the month, we’ll be sharing more examples on LinkedIn and Instagram. Follow along.