Birthplace
São Paolo, Brazil
Education
Polytechnic School - University of São Paulo, B.A., Industrial Engineering, 1995
Pontifícia Catholic University of São Paulo, J.D. Law, 1997
Date Joined P&G
January 15, 1996
LinkedIn Profile
Juliana Azevedo
Juliana Azevedo
President, Latin America
Executive Sponsor, Gender Equality
As P&G’s President, Latin America, Juliana Azevedo leads a team of country and category leaders focused on serving Latin American consumers with superior brands and products. Juliana is the first Brazilian and the first woman to lead the company’s business in the region, which is home to more than 650 million consumers.
Juliana is passionate about innovation and category development. During her 26 years at P&G, which she joined as an intern, Juliana has led many of P&G’s iconic global brands in Brand Management and Sales leadership roles. Among her many accomplishments, Juliana launched several brands and products locally and abroad, achieving market leadership in key categories and led multiple M&A transitions in Brazil and for Latin America, including Gillette and former P&G brands Wella and Coty. In addition, she was the global Brand Franchise Leader for Feminine Care during that business’s turnaround.
Juliana is a visionary in business and leads with an intentional citizenship agenda which results in internal and external recognition, such as Bloomberg´s 500 Most Influential People 2023, 100 Most Powerful Women in Business Expansion 2023, LinkedIn Top Voice, CNN Brazil Remarkable, Forbes Top 10 CEOs in Brazil 2021.
Juliana serves as Gender Equality Executive Sponsor and believes in the exceptional value of youth development. She is deeply involved in her community, currently serving as Leader of the Board for United Way Latin America and as member of the Board for United Way International. As part of her hands-on leadership, she often lectures and leads special classes as a guest teacher at IESE Business School and Fundação Getúlio Vargas Business School.
Birthplace
São Paolo, Brazil
Education
Polytechnic School - University of São Paulo, B.A., Industrial Engineering, 1995 Pontifícia Catholic University of São Paulo, J.D. Law, 1997
Date Joined P&G
January 15, 1996
LinkedIn profile
Juliana Azevedo| Year | Positions Held |
|---|---|
| 2024 | President, Latin America & Gender Equality Executive Sponsor |
| 2022 | President, Latin America |
| 2018 | Senior Vice President, Brazil |
| 2015 | Global Feminine Care Brand Franchise Leader Senior Vice President |
| 2013 | Latin America Beauty, Hair and Personal Care RBU, Senior Vice President |
| 2012 | Latin America Color and Pantene Vice President |
| 2009 | Hair Care and Color Brand Vice President and Sales MS&P Vice President, Brazil |
| 2006 | Marketing Director, Female Beauty and Health and Well-Being, Brazil |
| 2004 | Associated Marketing Director, Health and Well-Being, Brazil |
| 2000 | Brand Manager, Feminine Care, Brazil and Latin America |
| 1998 | Assistant Brand Manager, Feminine Care, Brazil |
| 1996 | Marketing Intern, Brazil |
Affiliations, Activities and Recognition
- Chair of the Board, United Way Latin America
- Member of the Board, United Way International
- LinkedIn Top Voice
- 100 Most Powerful Women in Business Expansion 2023
- Bloomberg´s 500 Most Influential People 2023
- Forbes 2021 Top 10 CEOs in Brazil
- Forbes 2019 Most Powerful Women in Brazil
- Former Chair of the Board, UNICEF Brazil
- Former Chair of the Board, United Way Brazil
- Former Board member, American Chamber of Commerce in Brazil