Vittorio Cretella

Chief Information Officer

Vittorio Cretella is P&G’s Chief Information Officer, responsible for every aspect of P&G’s digital transformation. He is an experienced IT leader who is passionate about driving technological change and using data to improve consumer experience and deliver business value.

With a career spanning 35 years in the IT industry, Vittorio has amassed a wealth of experience and expertise in the consumer packaged goods sector across various international markets and distribution channels.

As global CIO at P&G, and earlier at Mars, Inc., Vittorio led numerous waves of digital transformation throughout a diverse and global business, championing the concept of data and AI as an essential asset for future growth and creating digital agility at scale by combining automation platforms with a talented and capable IT organization.

Vittorio served as advisor to Fortune 500 global companies on digital transformation roadmaps and evolution of IT capabilities and sits on Growth Advisory Boards of technology companies.