Guy Persaud

President, New Business

Guy has three decades of experience across four continents, leading multi-billion-dollar global businesses, and transforming them to high growth. Throughout these roles, Guy delivered total shareholder return in complex, diverse business and cultural environments while building high-performance organizations.

In his current role as global president of new business at P&G, Guy is responsible for creating value for P&G by entering and disrupting markets with new-to-the-world brands. Under his leadership, Guy’s organization has successfully launched new businesses and created multiple new high-growth categories for the company.

Prior to this role, Guy delivered transformational growth across assignments in the US, Latin America, China, and Europe. This includes engineering a turnaround of P&G’s largest division in Latin America and reigniting the Greater China business to deliver three consecutive years of growth.

Guy believes deeply in creating a culture of innovation in which each individual can thrive. He champions bold, consumer-first product innovation and cutting-edge brand building. This includes creating a “best of both worlds” model that combines the agility, speed and challenger-mindset of a start-up with the capabilities and scale of a multinational. Guy operationalizes this by building a unique internal-external innovation ecosystem across Go-to-Market, Fast-Cycle Omnichannel/Digital/ AI capabilities, R&D, Supply Chain, and Regulatory. P&G Ventures refers to this as the Organization of the Future.

Beyond his work at P&G, Guy serves on the board of The Hershey Company, a global leader in the confectionary market. He recently also served as board director of Nordstrom, the largest premium fashion retailer in the US with over $15B in annual revenue. Guy is a strong advocate for supporting local communities and serves as Board Chair of Cintrifuse Venture Capital, a startup accelerator and innovation hub fueling technology growth.

Guy joined P&G after earning his Master’s of Business Administration from McGill University, completed an internship from Copenhagen Business School, and holds a Bachelor's in Economics. He currently resides in Cincinnati.