P&G Canada steps up to join COVID-19 relief efforts

Canada donations

Company will contribute funds and essential products to health care workers and Canadians in need

P&G Canada and its brands have announced donations totaling more than $2.5 million in hygiene products, hand sanitizers, face masks and financial support to healthcare workers and Canadians impacted by the COVID-19 crisis.

Making masks and hand sanitizers
P&G has started manufacturing face masks, hand sanitizer, and face shields at various manufacturing facilities globally. In Canada, P&G will begin producing non-surgical-grade barrier masks at its Belleville site and hand sanitizer at its Brockville site over the coming weeks. Once production is up and running, the Company will be working with local government entities to donate product that it can manufacture beyond its operational needs. The masks and sanitizer produced will not be available for retail sale.

Supporting Canadians in need and health care workers
Since the beginning of the COVID-19 outbreak, P&G has worked with its longstanding partner, GlobalMedic, a Canadian disaster relief organization, to deliver everyday health and hygiene essentials to those who need it most during this challenging time. As part of this effort, P&G has donated 33,000 hygiene kits totaling over $500,000 to local shelters and food banks. These kits include essential hygiene items from brands like Crest, Oral B, Pantene, Secret, Always, Old Spice, and Ivory. In addition, Pampers has contributed 30,000 diapers through United Way member agencies and Tide is donating in-kind product through Food Banks Canada.

In recognition of the critical role of health care workers during this pandemic, P&G, in partnership with GlobalMedic, is donating personal care items to hospitals for health care workers across Canada. This includes more than 200,000 units of product totaling over $1 million from brands like Pantene, Head & Shoulders, Olay, Secret, Old Spice, Gillette, Venus, Crest, Oral-B, Tampax, and Tide.

In addition, P&G and its brands are donating to various Canadian charitable organizations to support shelters, foodbanks, and health care workers:

  • Charmin has announced a $500,000 donation to the CanadaHelps COVID-19 Healthcare & Hospital Fund
  • Tide has announced a $500,000 donation in cash and in-kind to Food Banks Canada
  • Pantene has announced a $100,000 donation to Food Banks Canada
  • P&G Gives Back has announced a $50,000 donation to the United Way COVID-19 Local Love Fund

“During these unprecedented times, P&G is committed to doing everything possible to ensure the health and safety of all our employees, to continue to serve our consumers with essential products and to take meaningful action to help communities in need and those on the frontlines,” said Eric Breissinger, President, P&G Canada. “Now more than ever, the Company and our people are stepping up to be a force for good for those who have always been there for us.”